Peoples is Canada’s largest jewelry retailer and is positioned as “Canada’s #1 Diamond Store” emphasizing its diamond business while also offering a wide selection of gold jewelry, gemstone jewelry and watches. Peoples operates primarily in shopping malls and online. Peoples stores typically occupy about 1,600 square feet and have approximately 1,300 square feet of selling space.

Peoples accounted for 3% of Signet’s consolidated sales in Fiscal 2020 (Fiscal 2019: 3%).


To visit the Peoples Jewellers e-commerce website, please click here.

For more information on Peoples Jewellers store locations, please click here.


Customer Care Contact

Our Customer Care team can be reached directly by phone at: 1-800-211-2272.
You may also visit the Peoples Customer Care web page to chat with us or send an e-mail.
We are here to ensure your complete satisfaction!

Hours of availability are:
MONDAY through FRIDAY 9 a.m. – 10 p.m. ET
SATURDAY 10 a.m. – 10 p.m. ET
SUNDAY 12 p.m. – 9 p.m. ET